Huawei Pura 70 Ultra 512GB Black 4G Smartphone - Pre-order

Pura is a new chapter. Originating from purity, born unique. Explore unseen wonders with bold imagination. Expand new horizons through pioneering perspectives. Lead the fashion trend with unique style. HUAWEI Pura Fashion forward with authentic aspiration

Starry Splendour Emerges

Feast your eyes on a phone that presents a charming spectacle, all in elegance with its Starry Pattern surface with an exquisite embossed texture. The all-new Forward Symbol Design, adorned with an exclusive XMAGE label, truly embodies the spirit of artistic mastery.

The Next Wave
in Photography

The Ultra Lighting Pop-out Camera features a retractable lens and massive, light-gathering 1-inch large sensor, to turn ordinary scenes into extraordinary images. And find new mysteries below the surface, with an Ultra Lighting Macro Telephoto Camera, packed with an F2.1 large aperture and 35x macro zoom.

Ultra Lighting Pop-out Camera
Innovative Retractable
Camera Structure

Snap up the splendour with the innovative retractable camera structure that springs to life with a symphony of mechanical sound, transforming every photo opportunity into an exhilarating experience. The camera structure can withstand 300,000 times2 of retractions and water resistance at 2 metres with its IP68 capabilities. The Ultra Lighting Pop-out Camera features a retractable camera structure and massive, light-gathering 1-inch ultra large sensor, as well as an F1.6 aperture and sensor shift OIS, to take photography into a whole new frontier.

Ultra Speed Snapshot
Snapshots in a Flash

Find inspiration in your midst and capture it in the blink of an eye, with an Ultra Lighting Camera and HUAWEI XD Motion Engine—even for an object moving at an ultra high speed of 300 km/h.

Ultra Lighting Super Macro
Less Is Now So Much More

Unravel new mysteries below the surface with up to 35x macro zoom, from a shooting range of as close as 5 cm. And the F2.1 large aperture will help you find visual gems hiding out of plain sight, even in dim light!

Full Focal HD Photography
A Camera that Goes the Distance

Peer into the distance and capture it for good, with a 200x zoom range and the XD Fusion Pro Engine, to go above and beyond what your eyes can show you.

True-to-Life Portrait
Each Frame a Masterwork

Grab portraits that pop with life, where every touch of the shutter captures the real characters, as vivid as the eye beholds.

Ultra Lighting Video
Dynamic Video Vibes

Step into the night's enigma with HDR videos—where every frame dances with light and shadow. Go through the walk of clarity with Super AIS that keeps your world steady on the move.

HUAWEI X-True Display
Delight in Every Pixel

Immerse yourself in a brilliant screen, with vivid visuals and accurate colour replication, which keeps outdoor glare at bay and shows you more at a glance.

Crystal Armour Kunlun Glass
Beyond-Limit Robustness

Rest assured with the Crystal Armour Kunlun Glass, featuring enhanced scratch and drop resistance capabilities, turning sure mishaps into safe.

5200 mAh battery
Blazing-Fast Charging

The dual SuperCharge have your phone raring to go in a matter of minutes, and the 5200 mAh battery will keep it running for hours on end. You can even power your other devices in a pinch, with up to 20 W reverse charging.

Interactive Themes

Get ready to be amused by the interactive themes full of interesting elements that change with your gaze. Make your home screen in sync with your mood and personality by adding those trendy stickers and fun emojis.

Smoothing the Way

Experience blistering app launches and ultra-smooth dynamics, and say hello to instant access to tens of thousands of images—no waiting necessary!